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Competitor Research

The key of the competitive enterprise research is to collect the accurate competitive information from multiple channels, and this is the research and study about the competition environment, competitors and competition strategy.

The research of the competitors is the subject need of the market competition, and an important reflection of information being leveraged as a kind of strategy resource. The collection of the competitor information is of confrontation nature, which requires the research implementation and analysis of the competitors under the situations where the competitor is not cooperative and even against such research. The competition information must be collected in a proper and legal way with the emphasis of the professional ethnics. The competitor research focuses on the information collection of specific competitor(s), and it requires the skill and technique to obtain the necessary information.

Competitor Research

 
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