China Market Entry Research

China market is evolving and growing at the amazingly fast speed, and the fast economic growth in China brings about the enormous market opportunities, making China one of the most attractive markets among the global players. With the strategic vision over China market potential, many players have made efforts in the systematic research and analysis of the ever-changing growth opportunities in China. Up-to-minutes and targeted market information and intelligence is important to successfully expand the market shares and enter a new market.

At the early stage when the multinationals enter China market, they have to face all kinds of challenges on China emerging market, such as complicated supervision environment, customer base which is widely distributed and diversified, insufficient protection of intellectual property rights and fierce competition from the local competitors.

With the years of practice experience, WinRate successfully helps many multinational clients identify and resolve all kinds of commercial problems confronted at China market by our scientifically evaluating the feasibility of market entry and the entry model based on the sufficiently formulated market research, with which the clients have established and solidified their leadership on the new entry target market. The strategy choice of entry emerging market can bring the high returns to the enterprise, but it also underlies with huge risk, where WinRate market entry and evaluation study helps the client enterprises have the enhanced knowledge about China market, thus minimizing the investment risk on the emerging market arising from insufficient information input.