| Industry environment research |
|
- Macro economic analysis (politics, economy, social and technology)
- National industry promotion policy and tax policies etc.
- Local industry policies
- Analysis of the industry investment status
- Track record and milestone of the industry development
- Industry entry barrier/exit mechanism |
| The status quo of the industry |
|
- Industry scale
- Cycle phases of the industry development
- Industry competition structure
- Analysis of the industrial chain within the industry
- Product import & export situations, major import & export countries and regions
- Production and sales of the product segment market/regional market as well as the development trend and the growth force
- The influence of the import & export market against the China domestic market, as well as the development trend of the import & export |
| Industry development trend |
|
- Market scale forecast
- Market technology development trend
- Raw material development trend
- Replacement product analysis and forecast |
| Target market competition analysis |
- The quantity and structure of the industry production enterprises and its evolution
- Industry concentration analysis
- Industry competition pattern
- Study of TOP 30 competitor enterprises |
| Application market analysis |
|
- Industry/market demand influence factor
- Market segment definition and segment market scale analysis
- The demand characteristics of the target consumer group: positioning analysis, demand change pattern, consumption habit, consumption preference, consumption level evaluation, purchase decision workflow analysis |
| Channel research |
|
- Sales channel model structure
- Sales channel business policy analysis
- Channel differentiation strategy for various regional markets
- Agent/distributor/retailer survey evaluation |
